Solve if u r a genius

Solve if u r a genius - Less than 1% can do it!!!

I have some form when it comes to getting irritated by quasi-mathematical social media memes (see Facebook squares “puzzle” for example). Facebook, which I find myself using less and less frequently these days, has always been plagued by clickbait articles. Some of these can be rather unsavoury. One that does not have this particular issue, but which more than makes up for this in terms of general annoyance, is the many variants of:

Only a math[s] genius can solve [insert some dumb problem here] – can u?

Life is too short to complain about Facebook content, but this particular virus now seems to have infected LinkedIn (aka MicrosoftedIn) as well. Indeed as LinkedIn’s current “strategy” seems to be to ape what Facebook was doing a few years ago, perhaps this is not too surprising. Nevertheless, back in the day, LinkedIn used to be a reasonably serious site dedicated to networking and exchanging points of view with fellow professionals.

Those days appear to be fading fast, something I find sad. It seems that a number of people agree with me as – at the time of writing – over 9,000 people have viewed a LinkedIn article I briefly penned bemoaning this development. While some of the focus inevitably turned to general scorn being heaped on the new LinekdIn user experience (UX), it seemed that most people are of the same opinion as I am.

However, I suspect that there is little to be done and the folks at LinkedIn probably have their hands full trying to figure out how to address their UX catastrophe. Given this, I thought that if you can’t beat them, join them. So above appears my very own Mathematical meme, maybe it will catch on.

It should be noted that in this case “Less than 1% can do it!!!” is true, in the strictest sense. Unlike the original meme, so is the first piece of text!

Erratum: After 100s of views on my blog, 1,000s of views on LinkedIn and 10,000s of views on Twitter, it took Neil Raden (@NeilRaden) to point out that in the original image I had the sum running from n=0 as opposed to n=1. The former makes no sense whatsoever. I guess his company is called Hired Brains for a reason! This was meant to be a humorous post, but at least part of the joke is now on me.




The Kindness of Strangers

Tennessee Williams
“Whoever you are, I have always depended on the kindness of strangers.” – A Street Car Named Desire by Tennessee Williams

It is so often stated that it has become a truism of sorts that on-line interactions, particularly those via social media, displace what is termed “real world” or “face to face” interactions. My view is that this perspective, rather than being self-evidently true, is actually apocryphal. I am sure that there are examples of people who have become more isolated (in a physical sense) through use of social media; those who are engaged in a zero-sum game where time spent on-line is at the expense of being around other humans. Most communications media can be accused of the same thing, though I am not aware that anyone ever told Jane Austen to stop wasting her time writing letters and instead get out and meet people. It wasn’t so long ago that people, particularly younger people, were berated for spending so much time on the ‘phone; even back when those were connected to a wall socket by a wire. The same barbs were thrown (and still are) at what we now call Video Games; another area which I admit has occupied a lot of my time in other periods of my life.

There is however a different way of looking at this supposed issue. As I explain in my now rather antiquated review of the Twitterverse:

I have been involved in running web-sites and various on-line communities since 1999.


I think that[1] can be an extremely useful way of interacting with people, expanding your network and coming into contact with interesting new people.

– Taken from New Adventures in Wi-Fi – Track 2: Twitter April 2010

I have indeed come in to contact with a wide range of different people through my, admittedly rather intermittent, use of what we now call social media. Importantly, a lot of these people are based in parts of the world, or even parts of my own country, where our paths would have been unlikely to cross. I suppose that a case could be made that any time I spend writing or reading blog articles, or talking to people on Twitter or LinkedIn, could instead have been more profitably employed sitting on a barstool; perhaps in the hope that someone with complementary interests would start talking to me. However, this does seem to be a doubtful assertion to make. As with most things in life (except chocolate of course) balance is the key. If you spend all of your time on social media (or indeed all of your time in bars) you will rule out some social experiences. If instead you spend some time on social media as part of a healthy, balanced diet, then this should lead to a wider range of associates and sometimes even friends. It is also a pretty frictionless way to find people who are passionate about the things that you are passionate about; or indeed to find out why people are passionate about areas that you think might be interesting.

I mention above that – despite the observations I make later in the same paragraph – my own use of social media has been sporadic[2]. Having made some progress in understanding some elements of the area in an earlier stage of its evolution, jumping back in as I am doing now can feel a little daunting. These fears have been somewhat ameliorated by reconnecting with a lot of people, who still seem interested in me and what I have to say[3]. I have also connected with some new people and acknowledging this second occurrence is the actual purpose of this article.

First, I’d like to offer thanks to Ontario-based Pauline Cabrera (@twelveskip) of Pauline describes herself thus on Twitter:

Savvy Digital Strategist / Blogger / Web Designer / Virtual Assistant ( I dig #SEO, blogging, social media & content marketing.

I found Pauline’s web-site when I was thinking about sprucing up my Twitter header and looking for some advice[4]. Pauline’s observations were clear and helpful, but while I get by OK in creating images (both in a business context and with many of the diagrams on this site), I am not a graphic designer. Given Pauline’s greater experience, I decided to reach out to her. The fruits of this interaction can now be viewed on my Twitter site, @peterjthomas.

Pauline and I reached a commercial arrangement, so I’m not here referring to the kindness of strangers always meaning doing stuff for free. However, while I am sure many other people provide the services that Pauline does, I’m equally confident that very few do it with such speed and professionalism. When you couple these attributes with her being ultra-friendly and displaying an evident delight in doing what she does, you end up with someone it is a pleasure to do business with.

I mentioned that Pauline resides in Canada, I live in the UK, we wouldn’t have bumped into each other without those modern inventions of the Internet, search engines, web-sites and (the subject of the search that allowed me to find Pauline) Twitter.
Michael Sandberg's Data Visualization Blog

Second, I recently composed an article with a Data Visualisation theme and as part of researching this looked at a number of blogs covering this area. One that stood out was Michael Sandberg’s Data Visualization Blog. Michael describes himself thus:

My main work-related areas of interest are in developing self-service interactive, dynamic reports for Web and Mobile (most notably iPad). I currently develop using MicroStrategy in the Cloud with Netezza.

Michael and I also share a mutual connection in Cindi Howson (@BIScorecard) of BI Scorecard. Despite this, I had not been aware of Michael’s work until recently. I did however connect with him via his web-site. Today he has been kind enough to feature the data visualisation piece I wrote on his blog. It is always gratifying when a fellow professional thinks that your work merits sharing with their network.

In this case, Michael is based in Arizona. The chances of us bumping in to each other, except though us both blogging, would have been slim as well.
Simon Barnes Author

The final person that I would like to mention is Simon Barnes, the award-winning sports and wildlife author and journalist. I based my recent blog article, Ten Million Aliens – More musings on BI-ology, on his book of a similar name. Aside from his articles for various newspapers being published on-line, Simon has not been noted for his social medial presence until recently. This has now been remedied via his blog Simon Barnes Author and Twitter account, @SimonBarnesWild; Simon has been using the former to showcase chapters from his book.

The kindness that I wanted to point out here is the diligence with which Simon responds to comments on his site. Of course, on a personal note, there is always a frisson of excitement when someone whose work you admire and who is also something of a public figure in the UK replies to you directly as Simon has to me. Politeness and consideration for others pre-date the Internet of course, but treating people reasonably gets you a long way in social media. As Simon seems to do this naturally, I am sure this characteristic will stand him in good stead.

I can’t claim that Simon lives a long way from me, his home in Norfolk is pretty adjacent to my current one in Cambridge. However, despite having read his articles for years, it was only once Simon established a web presence that the opportunity to correspond opened up.
So, in the couple of weeks during which I have dipped my toe back into the social media water, I have had the privilege to connect (in a number of different ways) with the three people that I mention above. Each of Pauline, Michael and Simon are on-line for different reasons and each have different things to say about very different areas. However, I am interested in what each of them does, as are many other people around the world. It’s hard to imagine an easier way in which I could have formed connections with these three people, one from Canada, one from the US and one from my native UK, than via the Internet and – in these cases – Twitter and Blogging. I think these are useful facts to remember in the face of accusations that social media makes people insular, closed-off and lonely. It may do that to some people, but this is a million miles away from my own experiences and – I strongly suspect – those of many of the people who are now able to access a wider world through their keyboards or touchscreens.

The “.com” was still in use back in 2010
This is something that I cover in another earlier article: Four [Social Media] Failures and a Success. The section describing the first failure (in this case a personal one) begins:

Failure 1 – Thinking that you can dip in and out of Social Media

Articles per month

Probably strongly correlated to me being interested in what they have to say of course.
I think that the actual search terms were the rather prosaic “twitter header dimensions“.



The 23 Most Influential Business Intelligence Blogs

BetterBuys 23 Most Influential BI Blogs

I was flattered to be included in the recent list of the 23 most influential BI bloggers published by Better Buys. To be 100% honest, I was also a little surprised as, due to other commitments, this blog has received very little of my attention in recent years. Taking a glass half full approach, maybe my content stands the test of time; it would be nice to think so.


It was also good to be in the company of various members of the BI community whose work I respect and several of whom I have got to know on-line or in person. These include (as per the original article, in no particular order):

Blogger Blog
Augusto Albeghi Upstream Info
Bruno Aziza * His blog on Forbes
Howard Dresner Business Intelligence
Barney Finucane Business Intelligence Products and Trends
Marcus Borba Business Analytics News
Cindi Howson BI Scorecard

* You can see Bruno and me talking on Microsoft’s YouTube channel here.

BI Software Insight helps organizations make smarter purchasing decisions on Business Intelligence Software. Their team of experts helps organizations find the right BI solution with expert reviews, objective resource guides, and insights on the latest BI news and trends.


Facebook squares “puzzle”

This blog primarily deals with matters relating to business, technology and change; obviously with a major focus on how information provision overlaps with each of these. However there is the occasional divertimento relating to mathematics, physical science, or that most recent of -ologies, social media.

The following article could claim some connections with both mathematics and social media, but in truth relates to neither. Its focus is instead on irritation, specifically a Facebook meme that displays the death-defying resilience of a horror movie baddie. My particular bête noire relates to the following diagram, which appears on my feed more frequently that adverts for “Facebook singles”:

24 or 25?

It is generally accompanied by some inane text, the following being just one example:

I got into a heated battle with a friend over this… I got 24 she say’s 25. How many squares do you see?

Nice grocer’s apostrophe BTW!

I realise that the objective is probably to encourage people to point out the error in the ways of the original poster; thereby racking up comments. However 24?, 25??, really???, really, really????

Let’s break it down…

24 or 25?

Well there is clearly one big square (a 4×4 one) staring us in the face as shown above. Let’s move on to a marginally less obvious class of squares and work these through in long-hand. The squares in this class are all 3×3 and there are 4 of them as follows:

24 or 25?


24 or 25?


24 or 25?


24 or 25?


Adding the initial 4×4 square, our running total is now 5.

The next class is smaller again, 2×2 squares. The same approach as above works, not all the class members are shown, but readers can hopefully fill in the blanks themselves.

24 or 25?


24 or 25?


Skip a few…

24 or 25?


Adding our previous figure of 5 means our running total is now 14; we are approaching 24 and 25 fast, which one is it going to be?

The next class is the most obvious, the sets of larger 1×1 squares.

24 or 25?

It doesn’t require a genius to note that there are 16 of these. Oh dear, the mid-twenties estimates are not looking so good now.

24 or 25?

Also we shouldn’t forget the two further squares of the same size (each of which is split into smaller ones), one of which is shown in the diagram above.

Our previous total was 14 and now 14 + 16 + 2 = 32.

Finally there is the second set of 1×1 squares, the smaller ones.

24 or 25?

It’s trivial to see that there are 8 of these.

Adding this to the last figure of 32 we get a grand total of 40, slightly above both 24 and 25.

Perhaps the only thing of any note that this rather simple exercise teaches us is the relation to sums of squares, inasmuch as part of the final figure is given by: 1 + 4 + 9 + 16, or 12 + 22 + 32 + 42 = 30. Even this is rather spoiled by introducing the intersecting (and interloping) two squares that are covered last in the above analysis.

Oh well, at least now I never have to comment on this annoying “puzzle” again, which is something.

Global Readership

World-wide stats

I quite like’s latest data visualisation tool, which allows you to see the spread of people reading your blog. The data only goes back to February 25th 2012 and presumably a number of hits can have no country attributed to them, but it’s still a nice addition and interesting for me to see the number of different places that readers come from.

Perhaps we’ll gloss over the Mercator Projection and also how annoying and fiddly the WordPress app for iOS is; then things are always harder on iPad – right?

What should companies consider before investing in a Business Intelligence solution?

Racking up for a climb

linkedin   Business Intelligence Group

The following is a lightly edited transcript of a reply I posted to a question asked on the Business Intelligence Group. This was entitled What should companies consider before investing in a BI solution?.

I suggest some of the following:

  1. What business problems would a BI solution address?
  2. Within these, what questions do people want to ask and what action will the answers lead to?
  3. Why can’t these people get the answers today, or – if they can – what is wrong with them (incomplete, inaccurate, not detailed enough etc.)?
  4. What is the business impact of the lack of these answers (poor decision-making, missed opportunities, inefficient processes, poor monitoring, lack of tools to manage people’s performance)?
  5. If these questions were to be answered, broadly speaking, which different data sources would need to be brought together (assess different country / divisional systems and different types of systems – sales, Finance, manufacturing, distribution, marketing, complaints, external data, others)?
  6. How aligned are the various different elements within these (e.g. customer records, products, territories etc.)?
  7. To what level is the data required to answer the questions identified above captured (are there gaps and does new data need to be entered)?
  8. How accurate is this data (does it actually reflect business events)?
  9. What is the overall quantity of both historical and current data that needs to be looked at and how much of this regularly changes?
  10. How frequently will users need to ask questions and how up-to-date does the answer need to be?




England retain The Ashes in Australia (Jan 2011) vs India win ICC World Cup (April 2011)


I have used this column to write about my favourite sport, cricket, on a number of occasions[1]. In general my articles that have referenced cricket have also been related to some other business-focussed issue.

For example in Accuracy I compared a lack of precision in cricket journalism with analogous concepts in both Twitter and Business Intelligence. In The Big Picture I contrasted cricket all-rounders (people who both bat and bowl) with the general tendency to pigeon-hole people as one thing or another (in particular details people or vision people – some people can do both).

There have been a number of other cricket-related postings, but each has been used to shed light on what might seem an unrelated area. This piece may well prove to be purely a cricketing one, but I suppose that the reader will have to get to the end of the article and make up their own mind.
Some background

As in earlier posts involving cricket, this margin is too narrow to contain a comprehensive overview of this most complex of sports. If you don’t know about it already, then try The Font as a place to start, or find a friendly ex-pat Brit or Indian to help you (or someone with any of the nationalities appearing below).

There are nine nations that play in the top tranche of Test Match Cricket (international matches that are played over five days – for US readers think about a team visiting a city for a series of games in baseball). In total these account for 25% of the world population; a list appears below.

Rank Team Matches Points Rating Population (m)
1 India 32 4,001 125 1,210.1
2 South Africa 21 2,469 118 50.0
3 England [2] 32 3,759 117 62.2
4 Sri Lanka 23 2,486 108 20.2
5 Australia 27 2,692 100 22.7
6 Pakistan 23 2,132 93 170.6
7 West Indies 23 2,039 89 36.3
8 New Zealand 19 1,485 78 4.4
9 Bangladesh 11 144 13 142.3
        Total 1,718.8

There are an additional 36 affiliate nations – including some surprising names such as Japan and the USA – and 60 associate nations – including Afghanistan[3] and China – so, while the top flight is mostly confined to countries previously in the British Empire, cricket is a pretty global sport.

Speaking of being global, cricket is close to religion in one of the world’s most populous countries, India. The above list is of the Test-playing nations by their current ranking (a score derived by a rather labyrinthine algorithm, with which I will not bore readers) and India is currently number one. This is after what seemed like an eternity of domination by an Australian team that contained some of the sport’s greatest ever players; but which is now laid low by the twin curses of retirements and less able replacements.

India has been a perennial underachiever in Test cricket, its performances not consistent with the vast pool of human capital available to it. However, in recent years, this performance had come more into line with both demographics and the expectations of a billion Indian cricket fans. The current team’s achievements in both the ODI and Test arenas have been built on the foundation provided by a crop of truly great players, in particular that of Sachin Tendulkar, who is viewed as a demi-god by his compatriots.

Sachin Tendulkar Rahul Dravid VVS Laxman

Sachin would be in any cricket fan’s fantasy team and is arguably the greatest batsman the game has ever seen; unarguably he is in the top two[4]. The current Indian tour of England may be the last chance that people in the country have to see this legend of the game play “in the flesh”. The glowing star that is Tendulkar is however surrounded by a constellation whose members are not much less bright. It is possible that India will face the same challenges so recently experienced by Australia when Tendulkar, Rahul Dravid and VVS Laxman (all now in their late thirties and cricketing twilights) retire over the next few years, or even months.

The prolific Jonathan Trott, England ODI Captain Alastair Cook and England Test Captain Andrew Strauss

Ranged against these batting titans is what is becoming a rather formidable England batting line-up. This features the current number 4 and 5 ranked[5] batsmen (Alastair Cook and Jonathan Trott sporting averages since the start of the 2010/11 season of 115.6 and 79.1 respectively). Sachin is currently above both at number 2, but India’s only other top ten batsman is the inured Virender Sehwag. England’s captain Andrew Strauss also comes into the match on the back of scoring 187 for once out against the tourists in their warm-up game.

James Anderson and Graeme Swann

But perhaps of more relevance is the fact that England also have the number 2 and 3 ranked bowlers in the world in the shape of Graeme Swann and James Anderson respectively.

England, have had a chequered history in Tests in the last few decades, but are currently on a positive trajectory. In particular they just beat the declining Australians in home and away series; something that is very dear to the hearts of all England supporters. This means that quite a lot hangs on the result of the England vs India series that kicks off on 21st July. Given that the number two team, South Africa, does not play Test cricket again until November 2011, the England / India games could have a profound impact on the ranking of Test teams; something that is illustrated in the table below[6]:

The impact of different outcomes of the England vs India series on the ranking of the top three teams

The fact the tomorrow’s first England vs India Test Match is also both the 2,000th ever Test and also the 100th between England and India adds piquancy; as does the fact that Tendulkar currently has 99 International centuries (scores of 100 or more) spread between Tests and ODIs and is poised to become the first person ever to have a century of International centuries.
The Wager

Ajay Ohri of

Given the high-profile of the series that starts tomorrow, it is not surprising that it has been the subject of conversation between supporters of both teams. As well as discussing cricket with Indian friends (or friends of Indian heritage) in the UK, the debates also have a more international flavour. For me in particular, there has been some [mostly] friendly banter between myself and Ajay Ohri (@0_h_r_1) of

Ajay and I have never met – we are entirely virtual friends. I have had virtual friends before (see the preamble to New Adventures in Wi-Fi – Track 1: Blogging), some of who have become real-life friends as well. The non-cricket element of this article (tenuous as it may be) is that the friction associated with forging such friendships with like-minded people is now lower than ever before. Ajay may correct me, but I recall that we first came across each other via Twitter, but now are connected on LinkedIn and Facebook as well. In part due to the explosion in Social Media and the related formation of global communities coalesced around certain specialist subjects (information in all its various guises for Ajay and me), it is now not only feasible for people to have friends across many continents, it is becoming quotidian.

Anyway the result of our discussions was a small bet between the two of us. If England win the series, then Ajay has to write and publish an article extolling the virtues of the superior team. If the unthinkable occurs through some freak of nature and the outcome is reversed, I will have to post a similarly congratulatory piece, devoted to the victorious Indian team here. Social media truly reflecting life!

Let the games begin!


Explanatory notes

[1] Regular readers may wonder what happened to rock climbing, the activity in which I am currently most engaged; well I’m not sure that rock climbing really a sport, more a way of life.
[2] Actually England and Wales, though effectively the UK, Ireland and (or so it seems of late) South Africa as well.
[3] Afghanistan is currently the highest-ranked associate nation.
[4] Supporters of Don Bradman might argue that his record stands alone: 52 matches, 6,996 runs at an average of 99.94; compared to Tendulkar’s 177 matches, 14,692 runs at an average of 56.95 (as at the date of this article)
[5] A full list of world cricket rankings may be viewed at:
[6] To the bafflement of many, although Test Matches are played over five days, they may still result in a draw.


LinkedIn does what it says on the can

Referring domains
An analysis of traffic based on linking site

I suppose, given that this is a essentially professional blog, I should not be surprised that LinkedIn dominates traffic for me, dwarfing even the mighty Google and Twitter (incidentally Facebook was in 13th place, below Microsoft – a verdict of “could do better”, but then Facebook is only semi-pro for me).

It is also worth noting that traffic from all WordPress blogs (not included in the 4% WordPress figure above) amounted to 3% of traffic. Adding in all other non-corporate blogs got this to 5% and notional 4th place).

It is also notable that StumbleUpon outdid all other social bookmarking sites, with Reddit next in a lowly 23rd place.
Some selected top threes…

Please note that the only criteria here is quantum of traffic.
The Social Media “Big Three”

  1. LinkedIn
  2. Twitter
  3. Facebook


  1. Microsoft
  2. SAS
  3. IBM


  1. Oracle Business Intelligence 101
  2. Judith Hurwitz
  3. Merv Adrian

Social Bookmarking

  1. StumbleUpon
  2. Reddit
  3. Delicious

Blog Readers

  1. Bloglines (now sadly defunct)
  2. Netvibes
  3. Google Reader

Technology News / Communities

  1. Smart Data Collective
  2. IT Business Edge
  3. Joint: IT Finance Connection & Social Media Today


  1. CIO Magazine
  2. The Economist
  3. Computing


I should point out that the figures presented above are all-time, rather than say the last six months. It would be interesting to do some trending, but this is a bit more clunky to achieve than one might expect.

Four [Social Media] Failures and a Success

Four Social Media Failures and a Success - with apologies to Mike Newell


The internet is full of articles claiming to transform the reader into the Social Media equivalent of Charles Atlas. I have written some of them myself (though hopefully while highlighting that that things are seldom as simple as ticking a set of boxes). Bearing in mind the old adage that you learn more from your mistakes than your successes, here are some thoughts on Social Media failures; the first three are mine and the fourth a failure that seems very widespread. Lest this article becomes too depressing, I will close with a more positive piece of Social Media news.
Failure 1 – Thinking that you can dip in and out of Social Media

Articles per month

I recently came across Ken Mueller’s blog via a LinkedIn Group (see the segment of New Adventures in WiFi that relates to LinkedIn for some thoughts on groups). In one of his articles he lays out what he sees as the factors that have led to him tripling his blog traffic. Foremost amongst these is consistency:

I’ve been doing this every day for about 2 years now. Some of the growth that I’m seeing is due to just plugging away and forcing myself to blog every day, hopefully creating good, relevant content that people want to read. If I take a day off, I notice a drop in traffic. In fact, I always see a drop in my November traffic because I go away for Thanksgiving to an area with no Internet access.

A quick look at the above chart, which shows the number of articles I have published each month since founding this blog back in November 2008, will reveal that consistency hasn’t been my middle name.

For a variety of reasons, I have had periods where I have sustained a high output of articles (without, it is to be hoped, quantity compromising quality) and periods where my writing has slowed to a barely perceptible trickle. To take an ultra-prosaic example, I started writing this piece while commuting by train and my recent output is highly correlated with my method of transportation.

Now what shall I blog about today? ... Sadly I don't travel too much on the London Tube nowadays - odd the things that you miss

Coming out of some of the troughs in writing, I have sometimes felt that I could simply pick up where I left off. This is probably the case with some niche readers who may visit this site; this is precisely because at least some of my content is directly pertinent to them from time to time. However, after a while, even they may have looked elsewhere for their regular fix of the topics I cover here. Beyond this, there is equally likely to be a second cohort of casual readers who will quickly move on to pastures new if the grass here does not re-grow apace [note to self, I am meant to be restraining myself from overly liberal use of analogies, must try harder!].

Even if an author has written several articles that have proved popular with a number of people; after anything more than a few weeks’ lay-off, it can almost be like starting again from scratch. To employ a too widely-used phrase, you are only as good as your last month’s (or maybe week’s, or maybe day’s) output.

7th November 2002 - Brisbane Cricket Ground, Queensland, Australia. England's Simon Jones ruptures a cruciate ligament. It took him until 11th March 2004 to play for England again.

Disregarding for the moment my own parenthetic advice from the end of the paragraph before last, this feels rather familiar. It seems to be very like what it feels like trying to get fit again after an injury or time away from a sport. It doesn’t really matter if you had attained a certain level of fitness a year ago; what is relevant today is your current level of fitness and the gap between the two. Sometimes recalling just how long it took them to achieve a previous standard can be quite de-motivating to an athlete returning from a break. Once fit, it is a lot easier to stay fit than is is to regain lost fitness. The same applies to audiences and this is why – as Kevin suggests in his article – at least periodic blogging (assuming that it is of a standard) is essential.

My learning here is both to make time to write and also to re-engage with my readers.

[Perhaps ironically this article itself has been in gestation for a few weeks]
Failure 2 – Assuming that what has worked before will work again

Michael Schumacher's comeback - or how to dim a glistening reputation

I have a specific example in mind here and it relates to a blog post that precedes this one. In turn this goes back to a survey of senior IT people that I carried out predominantly via LinkedIn back in January 2009. This related to their view on the top priorities that they faced in their jobs. Recently I thought that it would be interesting to update this and – no doubt naturally – I also though that I would adopt the same modus operandi; i.e. LinkedIn. I even targeted the same Group – that of CIO Magazine.

linkedin CIO Magazine CIO Magazine forum

Sad to say, while I had dozens of responses last time round, there was been little or no response at all when I attempted to refresh the findings. I have been thinking about why this might be. Of course my musings are pure speculation, but a few ideas come to mind:

  1. The output of the last survey was not of much interest / didn’t tell people anything that they didn’t already know and so it was not worth the effort of replying again.
  2. The people frequenting the CIO Magazine LinkedIn Group back in 2009 were a very different set of people to now. Back then we were in the aftermath of the global banking crisis and perhaps a number of good people had more time on their hands than would normally be the case. Today, while the good times are not exactly rolling, I hope that a large tranche of these people are once more gainfully employed.
  3. It could be (as I have mentioned before) that the wild proliferation of LinkedIn groups means that people’s time and energy is spread over a wider set of these, with less time to devote to specific questions. I have no access to LinkedIn statistics, but would like to bet that while overall Group-based activity has no doubt increased, activity per group may well have decreased.
  4. Variants of the same question may have been asked so often that people have grown tired of answering it.
  5. This could be one of the early signs of general Social Media fatigue.

By way of contrast – and perhaps tapping into my thoughts about variants of the same question having been asked many times before – the same Group has a thread asking members to state in one word what their key challenge is. Although many of the replies are somewhat trite and there is a limit to how much information a single word can convey, it is instructive to think that an innovative approach (and one that requires little time typing a response) has been successful where my attempt to repeat a previous exercise has failed.

My learning here is to think of new ways to approach old material, rather than simply believing that your can repeat past successes.

[UPDATE: I posted on the original CIO Magazine Group threads to change its status to publicly available and started to receive new thoughts on this. Another thought – perhaps people are just more comfortable contributing to discussions that others have already engaged in, rather than being the first to comment?]
Failure 3 – Ascribing [as yet] unwarranted maturity to Social Media

Starting them young...

I religiously refrain from blogging about current work projects, however the following was 100% in the public domain of its very nature.

I have recently been doing some recruitment and – given both the increasing use of LinkedIn by recruitment firms in their work and that I have a pretty extensive network – thought that it would be worth trying to leverage Social Media to reach out to potential candidates. I did this via a status update, rather than taking the perhaps more obvious path of using the various job sections. My logic here was that I would potentially reach a wider audience in one go than via several postings within pertinent groups. I was also pursuing my recruitment through more traditional channels, so this idea could simply be viewed as a Social Media experiment.

As with any honest scientist, it is important that I state my negative results as well as positive. In this case, though I was contacted by many recruitment agencies, I didn’t get any feedback from actual candidates themselves at all. It could be argued that the failure was in the way I approached the experiment, or the narrowness of the channel that I selected. While both of these are true observations, the whole point of Social Media in business (if there is one) is to make either organisation-to-person, or person-to-person contact ridiculously easy and immediate. Regardless of my level of ineptitude, it wasn’t easy to achieve what I wanted to achieve and I abandoned my experiment after a week or so.

My learning here is to not to refrain from business / Social Media experimentation, but not to expect too much from what is after all an emerging area.
Failure 4 – Vendor employees not “getting” Social Media

Clueless about Social Media

I have often used this column to talk about my opinion that your choice of Business Intelligence tool is one of the least important factors in a BI/DW project. In the article I link to in the previous sentence, I quote from an interview I gave in which I compare the market for BI tools with that for cars. There is no definitive answer to the question “what is the best car?” and in the same way there is no “best BI tool”. Going further than this, there are many other areas of a BI/DW project which, if done well, will come close to guaranteeing your success regardless of which BI tool you select; but, if done badly, will come close to guaranteeing your failure with any BI tool.

I have also previously contrasted my opinion with the surprisingly large number of discussion threads on LinkedIn that have as a title some variant of “Please, please, please, please, please tell me which is the best BI tool”. I worry about people making quite significant purchasing decisions based on replies posted in an internet forum, but that is perhaps a topic for another day. The particular failure I wanted to highlight is of people posting on these types of thread who work for Big BI Corporation Inc. Of course everyone is entitled to their opinion, but I am not sure that many readers would be swayed by:

I highly recommend Object Explorer Studio+ for all your BI needs

– Joe Blogs

Particularly where one click reveals that Joe Blogs is either employed by the owners of OES+ or a consultant whose company seems to exclusively do OES+ implementations. I hate to single out one vendor, but a particularly egregious reply to one of these “Which BI Tool?” threads that I saw recently consisted of one word:


– Jimmy Blogs

As I say, on the very same thread there were examples of employees of many other big and small BI vendors doing just the same, but most of them at least provided more than one word. In the cause of balance, the same thread also contained some thoughts along the lines of:

I can heartily recommend Oracle BI, OBIEE+ is great because [sales pitch deleted]. If you would like to know more drop me a line at

– Jeff Blogs

I still wonder whether Jeff got any e-mails. At least he flagged his connection with Oracle, I don’t recall many other vendor employees being honest enough to do the same.

Lest I be accused of bias there were also not too dissimilar postings from people strongly associated with SAP, IBM, QlikTech, Pentaho and a sprinkling of BI start-ups. I should perhaps also note that SAS was not a culprit (at least to date), but then maybe this was because the question was about BI, something they abjure. Microstrategy was also honourably notable for its lack of replies containing naive self-promotion, but perhaps this was simply an oversight.

The above rather bizarre behaviour leads to two questions:

  1. Why do the people making these types of posting think that they will be taken seriously?
  2. Why do the vendors themselves not offer better guidance to their employees about avoiding crass and counter-productive social media advertising of a sort that is more likely to tarnish reputations than enhance sales?

Maybe here again we have an issue of social media maturity. Many people are perhaps struggling as much to get their message across effectively as they did with say the advent of television advertising.

My learning here is that I should curb my rather obsessive compulsion to “out” vendors promoting their own products under the guise of neutral advice-giving.

[not sure that I am going to take much notice of this one however]
Success – The Accidental Search Engine Optimiser

After covering three of my own failures and one of the BI vendor community (though I am sure the phenomenon is not restricted to BI or even technology vendors), I will close with one of my successes, albeit an unintentional one. I noticed a strange result the other day when looking at the following (I was actually looking for something else believe it or not):

Business Intelligence Expert

I believe that my elevated ranking is probably correlated to recent changes in Google’s algorithms that take greater account of social media. Certainly I don’t recall placing on the first page for any Google search before, let alone rank #1. I suppose that I might have a degree of technical satisfaction if this was as the result of months of assiduous search engine optimisation. However the truth is that the result appears to be the unintended by-product of doing lots of things that I wanted to do anyway, like writing about topics I am interested in and trying to engage with a wide group of people in a number of different ways. In a sense the fact that this achievement was accidental (or at least collateral) makes it more pleasing. Maybe the secret to Social Media success is simply to not worry about it and just get on with expressing yourself.

My learning here is that providing content that is of interest to your target audience and being clear about who you are and what you do is going to be an approach that trumps any more mechanistic approach to SEO.
Closing thoughts

I believe that I have leant something from my three failures above (and that vendors should learn something from the fourth), but the single success encourages me to persevere. My aim in sharing these experiences is to hopefully also similarly encourage other Social Media ingénues like myself. I hope that I have at least partially achieved this.

The CIO / IT Director Survey – Redux

linkedin CIO Magazine CIO Magazine forum

Back in January 2009, I started the process of using both this blog and to solicit feedback on the top issues facing CIOs and IT Directors. This was in preparation for a seminar I was helping a recruitment agency – Chase Zander – to run. I got a lot of very interesting feedback, some of it also from people e-mailing my directly. This was summarised in The Top Business Issues facing CIOs / IT Directors – Results.

I thought that it might be interesting to revisit this area and so am seeking your feedback, either in the comments section of this article below, or again via and, in particular as before, the magazine group.

I look forward to your thoughts.